robinadr

Tagged PR

Ladies and gentlemen, we are in the presence of immense amounts of idiocy. If you haven’t been around the tubes for the past few days, here’s a recap:

Someone posing as “malcor” (blog since removed) claimed to have hacked Glenn Wolsey, a reasonably prominent Mac blogger, and replaced his site with a page linking to the Malcor blog, with a picture of a rotton apple with a worm crawling through it. Next, MacApper was posted on Malcor’s blog as the next target, and soon thereafter it was brought down, too.

A few other sites were also brought down in a similar fashion (including Apple Matters), and it had a lot of people buzzing. Then, a short apology was posted on Apple Matters, revealing the Malcor business to be a PR stunt. More information followed, decrying it to have been orchestrated by Phill Ryu and MacHeist, in anticipation of MacHeist II.

Now MacApper has posted an apology of sorts as well, but the idiocy still amazes me. An official apology has appeared on the MacHeist forums, but I think the PR stunt really got out of hand.

Most of the sites that were “hacked” were powered by either WordPress or Expression Engine, two rather popular blogging and CMS software. EE even posted an official response, which did not sound too amused:

The answer is no. These claims are completely false, fabrications of an ill-conceived publicity stunt. EllisLab was not notified of this stunt nor were we involved in any way. We’re not linking to anything because we’ll be damned if we give this stunt additional publicity. #

Of course, this had people running WordPress a bit alarmed, mainly due to WordPress’ rather spotty at best security record. Here’s the last part: Glenn Wolsey’s blog is apparently hosted for free by Media Temple, and his blog getting “hacked” undoubtedly didn’t look so great for (mt).

The aftermath of this, of course, is that all the people involved — Phill Ryu, MacHeist, MacApper, and so on — all look like a bunch of idiots. I can’t believe they didn’t come up with consequences (remember those?) when they thought this through (they did do that, right?).

Needless to say, a few sites are losing their place in my RSS reader.